Yokohama Small & Medium Commercial Truck Tire Announces Price Increase of 7%

Yokohama Tire Corporation recently announced that Yokohama’s mid-to-small commercial truck tire prices will increase by 7% from March 1, 2010 due to the continuous rise in tire costs.

John Cooney, sales director of Yokohama's commercial vehicle tire division, said: “The prices of tire raw materials, energy prices, and transportation prices have been rising. The company has tried to absorb these costs, but unfortunately, the cost increase has exceeded the absorption range. Therefore, the company Making this price increase decision is also a last resort."

Yokohama Tire's commercial vehicle tires last announced a price increase on September 1, 2008.

Recently, affected by the rise in rubber prices, tire brands such as Giti, Hankook, China Strategic, and Good Luck have all issued price notifications to dealers in succession, with an increase of around 5%.

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