Attractive market opportunities are placed in front of companies, but opportunities are reserved only for companies that are prepared. Faced with the market cake of 100,000 scum vehicles, we can see how much we can cut. We also need to look at what companies can do. A "strange move" and a pre-emptive striker will win a larger share. The reporter learned from interviewing a number of domestic heavy truck companies that in order to seize the opportunity of the residue truck market, in addition to practicing “internal strengthâ€, they are also constantly studying “trickâ€.
Cooperation between government and enterprises to seize the high ground <br> <br> from today's market environment, the simple product production has been difficult to adapt to market competition, but can not have a competitive advantage. Many companies have begun to consciously move from selling products to selling solutions, and by providing solutions to the policy makers of local government departments, they have occupied the highest point of competition.
While brewing in Beijing to draft local standards for slag trucks, Futian Daimler dispatched technicians to participate in the drafting of standards. During nearly one year of sample car testing, the prototype cars were continuously produced, and were repeatedly modified according to the questions raised by the expert group. Through government-enterprise cooperation, the relevant technical standards in Beijing were first introduced and implemented in the country.
Feng Kun, deputy director of the municipal municipal appearances and environmental sanitation department, affirmed the performance of the company. He believes that as a production company, it is not simply to recommend products, but rather to provide a comprehensive solution for the upgrading of Beijing's slag trucks, which is very popular. As far as the technical requirements are concerned, applicability is not limited to a Daimler company, but has industry applicability. The purpose is to accommodate more companies entering the Beijing market in accordance with standards based on this technical standard.
It is understood that the relevant departments of the Changsha Municipal Government in Hunan Province are also making incisive efforts to formulate local standards for slag trucks. Although this standard of the slag vehicle, which is called “the strictest in history†by various companies, has not yet been formally introduced, the draft for consultation has been formed and many heavy truck companies have participated in the discussion. As one of the participating companies, although China National Heavy Duty Truck is not the first to participate in the company, but the prototype of research and development is higher than the technical standards, making it in the market competition in Changsha has produced a favorable influence on the company.
Many companies privately revealed that they are not one or two local governments that are involved in cooperation. They are trying to establish a cooperative relationship for cities that are planning to renovate the muck trucks.
After the modified car prices together <br> <br> muck cars of local technical standards promulgated, fast production to meet the requirements of the prototype, reflecting the rapid reaction ability of the market. Heavy truck companies mainly use production chassis, and tops still need to rely on powerful refitting companies. Therefore, the ability to quickly establish a cooperative relationship with powerful refitting companies and jointly gain competitive advantage is an important part of seizing market opportunities.
Since last year, Futian Daimler, who has been involved in the development of the standards for Beijing's dregs, has chosen to cooperate with the new Hongchang Heavy Industry Group (abbreviated as “Xinhongchangâ€) to design the chassis by Futian Daimler. Tops section. China National Heavy Duty Truck Co., Ltd. chose to cooperate with the refitted companies under the CNHTC Group to quickly explore the target market. The joint trucks chose to cooperate with Wuhu CIMC Ruijiang Automobile Co., Ltd. to jointly launch a new slag truck market.
Judging from the current status of wasteland vehicle management in all provinces and cities, in addition to renewing vehicles, some of the residue trucks do not need to be phased out, and they can still be put on the road through modification. The modified car companies can not only achieve a win-win situation through good cooperation with the entire vehicle company, but also release more energy in the transformation of this market.
The main purpose of LNG to play a unique advantage <br> <br> municipalities update muck cars, is to alleviate the current serious pollution of the atmospheric environment. In addition to improving technical requirements, it is also crucial to monitor emission standards. Meeting the four emission standards of diesel vehicles is the most basic requirement. However, for some natural gas-rich cities, upgrading their emission standards is an advantage. Using LNG dump trucks is undoubtedly an excellent choice. The distance of urban slag trucks is short. If sufficient gas stations are available in the region, LNG dump trucks will be more conducive to lower emissions of exhaust pollutants. After signing a strategic agreement with the Hangzhou Xiaoshan Residue Car Association, the relevant person in charge of Shaanxi Auto revealed that in addition to the stringent requirements for technical standards, the Hangzhou Xiaoshan Residue Car Association also emphasized the preference for new types of clean energy as the main fuel. Dump truck. The joint trucks that focus on the development of LNG heavy trucks will also promote LNG city dreg trucks as an important differentiated strategy for the dump truck market this year. The relevant person in charge of China National Heavy Duty Truck also said that in the production of new types of muck, will provide diesel fuel and LNG fuel two kinds of muck vehicles to meet the needs of different urban users.
Set up a special project team <br> <br> heavy truck business to realize, since this year the main battlefield in the dump truck muck truck market, then organizational strength in depth study of this market, it is essential. It is understood that from the end of last year, each heavy truck company has set up a special project team to send out the company's "advantageous forces" to investigate the market in different regions, and dock with the local government. On this basis, formulate marketing strategies for different regional markets.
In January of this year, Shaanxi Automobile established the "Huanghuan Green Project Team," and Foton Daimler and China National Heavy Duty Truck Sales also set up a dump truck team at the beginning of this year to conduct market research and analysis. The project team conducts in-depth research on the formulation of standards, market size, demand characteristics, and marketing strategies of various local governments. It prepares products for the market and provides strong support for the renewal of slag trucks and the development of new markets.
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